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By:M. Paganoni
Published on 2015-01-13 by Springer

This book explores city branding in the public sector as an aspect of e-governance from a privileged linguistic, discursive and semiotic perspective. It analyses how local administrations and public bodies engage their stakeholders by addressing key issues such as active citizenship, social inclusion and promotion of cultural heritage and events.

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Book which was published by Springer since 2015-01-13 have ISBNs, ISBN 13 Code is 9781137387967 and ISBN 10 Code is 1137387963

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